News & Highlights

Monday, July 24, 2017

Greece makes strong showing at Subsea Connect 2017 in Marseilles

Enterprise Greece has organized, for the first time ever, Greek participation in the international Subsea Connect 2017 conference, which took place July 11-12 in Marseilles. Top Greek companies offering hosting and interconnection services for telecommunication networks, specifically: Lamda Hellix, Top.Host and IpHost, made a strong showing at the conference. The Greek participation was extremely successful and highlighted the competitive advantages of Greece and of Greek companies, as well as showcasing the advantages the country offers as a destination for new international submarine telecommunications networks.

Subsea Connect is the only conference in Europe that focuses on the market for submarine cables and international telecommunication networks, attracting the interest of leading industry players. The participation of the Greek delegation aimed at drawing attention to Greece's strategic geopolitical position, a significant advantage for the country in serving as a transit point linking telecommunication networks in Europe, Asia and Africa.

The Greek delegation was organized by Enterprise Greece to showcase the capabilities of Greek technology companies. Enterprise Greece took the initiative as part of its dual mission to foster export opportunities for Greek businesses engaged in telecommunications, while also promoting Greece as an investment destination for foreign businesses.

During the conference, Mr. Apostolos Kakkos, Chairman and Chief Executive Officer of Lamda Hellix, took part in a panel where the role of data centers in the submarine cable market was discussed, as well as how they could help optimize the quality of telecommunications networks. Following the conference, he said: "Submarine telecommunications networks can play a catalytic role in our country's digital strategy, helping to establish it as a technology hub for Southeastern Europe/Eurozone. Lamda Hellix is the largest, neutral, world-class data center provider in Southeast Europe, the Eastern Mediterranean and North Africa, and Athens-2 has been recognized as the best data center in the EMEA region. The combination of the country's geopolitical position, and Lamda Hellix infrastructure, make us the ideal destination for the landing and operation of new submarine cables for international telecommunications services, to meet the ever-increasing demand for telecommunications between continental Europe and China, India, Asia, and the Middle East."

Enterprise Greece CEO, Mr. Elias Athanasiou, said: "The main goal of our organization is to engage the international business community by organizing delegations and various promotional activities. Supporting innovative Greek businesses by raising their visibility and attracting potential investment to the country, is our top priority. The development of the dynamically growing technology sector can contribute directly to job creation and with multiple benefits for the Greek economy. The strength of contemporary Greek enterprises in this sector is such that they can help shape a new era for Greek businesses with a strong presence in internationally competitive industries."