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Newsletter December 2013

IQ - INNOVATION QUOTIENT

Nokia, Microsoft, Coca-Cola, and Delhaize Invest in Greece

Multinational companies are tapping into Greek intellectual talent.

Nokia
Development and Competitiveness Minister Kostis Hatzidakis and Labour Minister Ioannis Vroutsis on November 26 attended the opening of a new Nokia Research and Development Centre set up within the Nokia Solutions and Networks (NSN) facility in Greece, about 14 kilometres along the Athens-Lamia highway.

The new Center will create 150 jobs for Greek engineers and contribute to the development of innovative products and applications for one of the top telecoms firms in the world.

For Greece, the investment has threefold importance, Minister Hatzidakis said: it was carried out in the midst of the crisis by a large international company, it is in a high-technology sector, and it acts as a vote of confidence in the country.

Minister Vroutsis said that Nokia's decision was an "investment in the young people of our country" with great economic and social significance and a "vote of confidence in the potential and prospects of the Greek economy."

According to NSN spokeswoman Victoria Main, the company sees Greece as a safe refuge for investments. Finnish Ambassador to Greece Pekka Lintu said that the Greek government had taken significant steps toward improving the environment for work and investment, with NSN's investment acting as proof of this.

Microsoft
Microsoft is about to set up a new customer service in collaboration with Teleperformance Hellas. The agreement calls to establish a regional support contact and support centre which will employ 550 people, and will cover the needs of users in 30 languages.

Peggy Antonopoulou, General Manager at Microsoft in Greece, informed Prime Minister Antonis Samaras about Microsoft’s plans at a meeting held at Megaro Maximou.

The plan includes the establishment of a consortium of Microsoft Hellas with Teleperformance in order to launch the center. One of the reasons Greece was chosen is the high level of human resources in the country.

Coca-Cola
The decision by Coca-Cola to establish a Consumer Interaction Network was taken after an event organised by the Hellenic Initiative in New York, where Coca-Cola Chairman, Muhtar Kent, met with Prime Minister Antonis Samaras.

Coca-Cola is planning to make a 1 million Euro investment in a Consumer Interaction Center in Athens. It is estimated to be completed in 2015, will cover 23 countries in Central and Southern Europe, and is expected to create 100 to 150 jobs.

The global giant chose Greece because of the Greeks’ language skills and know-how.

Delhaize
The Belgian group Delhaize (which owns the AB Vassilopoulos supermarket chain in Greece) is creating a Center of Excellence in Greece, one of only two in the world.

The company chose Greece because it was the first country to implement SAP Retail, and adjustment proved rapid.

Each of these companies require highly skilled human resources from the Information and Communications Technology (ICT) and Marketing sectors for the development of high quality products and services.

November 27, 2013
(Sources:
www.ekathimerini.com, www.greekreporter.com)