Thursday, 16 May 2024

ENTERPRISE GREECE EXPORTS ACADEMY- The New Training Program for Specialized Training and Skill Enhancement of Greek Export Companies

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ENTERPRISE GREECE EXPORTS ACADEMY- The New Training Program for Specialized Training and Skill Enhancement of Greek Export Companies

Athens, May 16, 2024 | Enterprise Greece, announces a new training program "Strategies for Access to International Markets.", as part of its strategic priority to train and strengthen Greek export companies.


Acknowledging the pivotal role of exports in the development of the Greek economy, Enterprise Greece has prioritized the training and empowerment of current and potential exporting businesses, as well as all those involved in the sector.
Enterprise Greece Exports Academy covers a comprehensive range of topics, from the basic steps for entering foreign markets to specialized subjects such as digital transformation, e-commerce, and international information and networking. Aiming to strengthen competitiveness, increase exports, and support extroversion, the Enterprise Greece Exports Academy is open to all Greek companies, regardless of size, export experience, and sector of activity. It is also targeted at all executives who understand the increased demands of trading with companies/clients from all over the world and wish to enhance the necessary skills and know-how to respond successfully.
The new educational program will be conducted online in small classes, with the first cycle of seminars starting on May 27, 2024. It consists of four independent teaching modules:
i. International Market Research / Target Market Selection & Risk Management
ii. Methods of Entering Foreign Markets and Choosing Distribution Networks
iii. Online & Offline Marketing
iv. Export Tariff Policies and Export Financing

Each thematic unit is completed in five three-hour sessions, and participants will be able to enroll in two thematic units per cycle.

The "Strategic Access to International Markets" program is aimed at:
Business executives/potential executives specializing in:
• Sales
• Exports
• New market development
• Marketing
Export companies of products and/or services from any business sector with existing or potential export activity.

Upon completion of each subject, trainees will be awarded a Certificate of Attendance by the Enterprise Greece Exports Academy. In case of increased interest, additional cycles will be launched.

For more information and to submit applications: https://www.enterprisegreece.gov.gr/eksoteriko-emporio/pliroforisi-ekpaidefsi/enterprise-greece-exports-academy

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