Strong Israeli interest in investing in Greece

Wednesday, 2 December 2020

Athens, 01 December 2020 / The Israeli investors interest in investing in Greece, in a wide range of developing sectors of the Greek economy, was demonstrated during an online investment webinar held on Thursday, November 25, 2020, with significant participation of enterprises.

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Strong Israeli interest in investing in Greece

Athens, 01 December 2020 / The Israeli investors interest in investing in Greece, in a wide range of developing sectors of the Greek economy, was demonstrated during an online investment webinar held on Thursday, November 25, 2020, with significant participation of enterprises.


The investment webinar was organized by Enterprise Greece, the Greeκ-Israeli Chamber of Commerce and the Economic & Commercial Affairs Office of the Greek Embassy in Tel Aviv. The event was attended by representatives, mainly of Israeli and Greek enterprises, at a high level and from various sectors of economic activity.

Mr. G. Filiopoulos, CEO of Enterprise Greece, greeted the event with a short speech and focused on the historic bilateral relations between Greece and Israel and the possibilities for expansion in the sectors of investment and trade.

Following that, the investment proposal of Greece was presented, with special reference to the recent reforms that have been launched by the Greek government in an effort to support the economy and investments. Reference was also made to investment opportunities currently emerging in the fields of energy, tourism and real estate, supply chain, technology, business services (SSC's-BPO's), agri-food, pharmaceuticals and health services, as well as of privatizations.

The testimonials made by the entrepreneurs Messrs. Leon Avigad, CEO of Brown Hotels, and Thanassis Rosoglou, Managing Director of HAIFA SOUTH EAST EUROPE LTD, who are based in Israel and conduct business activities in Greece, was of utmost importance. They gave valuable insights of their investment experience and discussed their future development plans in Greece, focusing on the uniqueness of the country for development of new investments, the high caliber of partners and the positive prospects of Greece in the foreseeable future.

The event took place at a time when an increased investment activity of Israeli companies takes place in the Greek market, giving as an example the case of Brown Hotels, which implements an investment plan of developing 11 hotel units in Athens and Thessaloniki, also, the hotel group Fattal Group, which is currently reconstructing two hotels in Athens, the Zoia Fund real estate group, which is also preparing two hotels in the capital, Ficus Investments and Selina. In 2021, the acquisition of the Hellenic Arms Industry (ELVO) by the consortium of the Israeli companies Naska Industries - SK Group Ltd and Plasan Sasa Ltd is expected to be completed. The consortium  prevailed in the recent tender, submitting a plan for new investments exceeding 100 million euros.

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